A third of Europeans are willing to pay more for an electric vehicle

35% of Europeans spend more money on the purchase of an electric car, despite that 71% of drivers say they have reduced their overall spending due to the economic crisis.

The data comes from a survey commissioned by Ford and conducted among 6,000 people from Denmark, France, Germany, Italy, Spain and the UK, which also shows that 53% believe that climate change is the main problem world, and 57% prefer a lifestyle kinder to the environment.

For 71% of respondents, fuel efficiency is a crucial factor in choosing a car. 60% opt for models from manufacturers that have set a target of reducing its environmental impact, and 68% efficiency into account when driving.

Ford recalls ECOnetic variants of the Fiesta and Focus are the vehicles more efficient signature oval that have been available in Europe, with consumption of 3.3 and 3.4 liters per hundred kilometers, respectively.

In addition, the Ford Grand C-MAX is a seven-seat models incorporating the 1.0-liter EcoBoost engine, awarded the ‘Engine of the Year’. Ford will launch this year in Europe Focus Electric, which will plug and other hybrid models.