Global Consumer Batteries Market to Exceed $33.0 Billion by 2015

Additionally, increase in consumer incomes would drive demand for higher-performance batteries and battery-enabled consumer devices. Growing popularity of portable electronic devices such as camera phones, digital cameras, and portable computing devices would continue to fuel demand for consumer batteries.

Consumer batteries are batteries that are mainly used to supply power to small, portable devices such as digital cameras, cellular phones, laptop computers, toys, flashlights, and radios.

The primary type batteries are available in standard shapes and sizes and can be bought off the shelf, while secondary batteries are often custom-designed to fit into the battery compartment of any size such as of a laptop computer or a camcorder.

Primary batteries are disposable in nature, i.e., they are used as long as their energy lasts and are disposed off once they are drained. Secondary batteries, on the other hand, are rechargeable in nature, i.e., once the energy is discharged, these batteries can be recharged for reuse.

The United States dominates the world consumer batteries market, as stated by the new market research report on consumer batteries market. Strong demand for battery replacement in several battery-enabled portable electronic products is expected to drive growth in the US consumer batteries market.

Another factor driving sales would be a marked shift towards better-performing, high-priced batteries such as rechargeable lithium cells, particularly suitable for high-drain electronic devices such as digital cameras. The demand for lithium-ion batteries and lithium-polymer batteries is forecast to register strong growth for the next few years, fuelled by technological improvements and their high performance characteristics.

Asia-Pacific, the second largest regional user of consumer batteries, represents the fastest growing market for consumer batteries in world. Two trends are expected to work concurrently to help the demand for consumer batteries surge in Asia-Pacific in the coming years.

Firstly, the large-scale replacement of zinc-carbon and other legacy chemistries with alkaline batteries, and secondly the rapid penetration rates of high-tech/ high drain devices in the region.

The battery industry is turning highly consolidated, while competition remains intense. The newest development is the Panasonic Corporation’s acquisition of Sanyo Electric Co., Ltd., the leading lithium-ion battery maker worldwide.

Key players profiled in the report include Battery Technologies Inc., BYD Company Ltd., Duracell, Electrochem Automation Inc., Energizer Holdings Inc., Energy Company, FDK Corporation, GP Batteries International Limited, Hitachi Maxell Ltd., LG Chem Co. Ltd., Samsung SDI Co. Ltd., Sanyo Electric Company Ltd., Sony Corp., Spectrum Brands Inc., TCL Hyperpower Batteries Inc., Toshiba America Electronic Components Inc., Ultralife Batteries Inc, and Valence Technology Inc. among others.

The report titled “Consumer Batteries: A Global Strategic Business Report” announced by Global Industry Analysts Inc., provides a comprehensive review of market trends, competitive scenario, regulatory environment, product innovations/introductions, and recent industry activity. The study analyzes market data and analytics in terms of value sales for regions including The United States, Canada, Japan, Europe, Asia-Pacific, Middle East and Latin America by the following segments – Primary Batteries (Zinc Carbon and Alkaline) and Secondary Batteries (Nickel Cadmium, Nickel Metal Hydride, Lithium Ion and Others).

Global Industry Analysts, Inc., (GIA) is a reputed publisher of off-the-shelf market research. Founded in 1987, the company is globally recognized as one of the world’s largest market research publishers. The company employs over 800 people worldwide and publishes more than 1100 full-scale research reports each year. Additionally, the company also offers thousands of smaller research products including company reports, market trend reports, and industry reports encompassing all major industries worldwide.