Tesla Motors Opens South Florida Store

Tesla Motors, the only automaker producing highway-capable EVs will open its doors in Dania Beach on Thursday and offer test drives of the world’s leading electric vehicle throughout the weekend.

“South Florida is a strong market and will be a strategic base for Tesla,” said Tesla CEO Elon Musk. “From installing solar-powered street lights to promoting the advancement and adoption of electric vehicles, this forward-looking region has established itself as an environmental leader.”

US Roadster owners get a $7,500 federal tax credit. Florida owners benefit from a 10 percent “alternative fuel vehicle discount” at Farmers Insurance and are able to use carpool lanes during rush-hour if they replace their gas guzzler with an all-electric, zero-emission Roadster.

Tesla’s South Florida store – 1949 Tigertail Boulevard – is the newest regional hub for Tesla’s pioneering mobile service squad. Professional technicians will travel to customers’ homes and perform annual inspections, firmware upgrades and other services. Tesla is the only automaker offering “house calls” so all customers can enjoy service from their home or office.

Tesla’s house-call approach is an industry-leading initiative to give customers peace of mind – whether they live in Orlando, New Orleans or Nashville. The Dania Beach facility will be the service hub for customers throughout Florida and the Southeast United States.

Tesla has delivered nearly 900 cars. The Roadster, with an acceleration of -60 in 3.9 seconds, consumes no gasoline. Owners simply charge the Roadster overnight from a conventional 120- or 240-volt outlet, and every single morning the car is fully charged – roughly 240 miles of driving.

The Roadster requires less routine maintenance than conventional cars. It does not need regular oil changes or exhaust system work. Roadsters have no spark plugs, pistons, hoses, belts or clutches to replace. Zero tailpipe emission means no smog checks.

About Tesla

Tesla’s goal is to produce increasingly affordable cars to mainstream buyers – relentlessly driving down the cost of EVs. San Carlos, Calif.-based Tesla sells cars online and has delivered nearly 900 Roadsters to customers in North America and Europe. In addition to South Florida, Tesla has showrooms in California’s Silicon Valley and Los Angeles, New York, Seattle, Boulder, London, Munich and Monaco.

Tesla achieved overall corporate profitability in July, thanks to strong demand for the Roadster. The all-electric sports car is faster than Porsche 911 or Audi R8 yet is six times as efficient as conventional sports cars. With an EPA-estimated range of 244 miles per charge, it costs less than $5 to refuel.