Citroën y Endesa promotes the electric vehicles

The aim of this agreement is to develop e-mobility in key commercial and energy areas to unlock value in the leadership of both groups in their respective spheres of influence.

Both companies are keen to develop the electric cars with lithium ion batteries and e-mobility as a means to promote the fight against climate change and contribute to successfully meeting sustainability and economic growth objectives while at the same time creating value for shareholders.

Endesa and Citroën España have signed a collaboration agreement to develop e-mobility. The two-year agreement was signed in Madrid by Javier Uriarte, Endesa’s General Manager – Marketing, Sales and Customer Service, and Alfredo Vila, general manager of Citroën España. Through this collaboration Endesa and Citroën plan to work together on the start up of activities relating to e-mobility which will unlock the value of the leading positions they hold in their respective sectors.

According to the terms of the agreement, the two companies will follow several lines of action to promote this mode of transport: Identification of the electric vehicles and charging infrastructure that Citroën and Endesa can supply to major clients of both companies and ENDESA’s fleet. Joint participation in demonstration projects and other flagship initiatives promoting e-mobility. Other collaboration actions associated with the marketing of electric vehicles.

Development of the electric vehicle at Endesa

The development of a sustainable transport policy is a cornerstone of Endesa’s 2008-2012 Strategic Sustainability Plan. In Spain, the company is involved in rolling out e-mobility projects (MOVELE project) in Madrid and Barcelona, and in the main technological initiatives (Cenit VERDE, DER22@ and REVE – Regulación Eólica con Vehículos Eléctricos projects).

It also recently entered into agreements with leading companies, such as Citroën, to promote e-mobility. In Europe, Endesa is part of the Green eMotion consortium and is also the only Spanish company involved in the ELVIRE and G4V consortia aimed at developing the necessary technology, solutions and services to enable ongoing interaction between drivers, their power suppliers and the smart grid.

These projects also evaluate the impact of a large-scale introduction of EV on the power grid. Endesa was one of the first companies to join international standardisation and regulation groups for e-mobility equipment, systems and solutions. It recently teamed up with CHAdeMO, the Japanese association that provides fast charge services for electric vehicles users and boasts the largest global footprint, to expand the installation of these recharging points worldwide and set recharge standards.

Citröen España

Citroën was the leading player in 2010 in the Spanish market for cars and commercial vehicles weighing less than five tonnes. It has been firmly committed to curbing fuel consumption and greenhouse gas emissions for a number of years and leads the way on environmental issues. In keeping with this commitment, 42% of Citroën vehicles sold in Europe emit less than 130 g/km of CO2.

Electric car with lithium ion batteries is among the technologies that underpin Citroën’s commitment to e-mobility, which is highlighted by the development of joint initiatives with companies such as Endesa, and previously with E.ON and FCC. With the launch of the C-Zero in Spain, Citroën has become one of the first generalist European carmakers to bring an electric car to market.