Market gains will also be assisted by an ongoing shift in the product mix toward more expensive batteries (e.g., rechargeable lithium cells) that deliver improved performance for high-drain electronic devices. However, falling prices for a number of batteries off of elevated 2007 levels and generally weaker economic growth will prevent even more rapid gains. Shipments of batteries from US facilities are expected to increase 1.5 percent annually to $13.7 billion in 2012.
Gains will be bolstered by ongoing efforts to improve the country’s advanced battery chemistry manufacturing capabilities, leading to higher shipments of Li-Ion and other batteries. Nevertheless, imports will continue to account for a significant portion of battery demand, reaching 27 percent in 2012.
Primary batteries demand bolstered by highperformance chemistries
Sales of primary batteries are expected to rise faster than secondary types through 2012, bolstered by increasing usage of primary lithium and other high-performance battery chemistries in high-drain applications such as digital cameras. Although alkaline batteries will remain the dominant primary battery type, accounting for 70 percent of sales in 2012, other types such as primary lithium and zinc-air will grow faster. Consumer applications will continue to use the largest share of primary batteries, accounting for more than two-thirds of the market in 2012.
Rechargeable lithium batteries to be fastest growing chemistry
Sales of secondary (or rechargeable) batteries will increase 1.5 percent annually to $10.6 billion in 2012. Gains will be supported by supported by a shift in the product mix toward advanced electronic devices such as MP3 players and multifunction cell phones, most of which require lightweight power sources with a high energy density.
The expanding hybrid motor vehicle market will also bolster demand for advanced rechargeable lithium and nickel-metal hydride (Ni-MH) batteries. However, falling prices for many metals used in secondary batteries and lower production costs for more advanced rechargeable chemistries as lithium ion and Ni-MH will restrict gains in value terms. Lead-acid batteries will continue to dominate the secondary battery market, accounting for more than two-thirds of sales in 2012.
However, rechargeable lithium chemistries will see the fastest increases among all secondary chemistries through 2012, with demand increasing 6.0 percent annually to $1.9 billion. Growth will be driven by both rising use of portable devices powered by lithium ion and lithium polymer batteries and by technological advances which improve the performance attributes of these advanced batteries.
Study coverage
This new Freedonia industry study, Batteries, is priced at $4800. It presents historical demand data (1997, 2002 and 2007) and forecasts for 2012 and 2017 by technology (e.g., portable devices, hybrid-electric vehicles, fuel cells, smart batteries), product (e.g., lead-acid, alkaline, lithium, zinc-air, nickel-metal hydride) and market (e.g., motor vehicle, consumer, industrial, portable devices, power tools). The study also considers market environment factors, details industry structure, evaluates company market share and profiles industry competitors.
Executive Summary
1 Summary Table
Market Environment
General
Economic Environment
Cyclical Trends
Long-Term Trends
Fixed Investment Outlook
Personal Income and Expenditure Outlook
Government Spending and Investment Outlook
Durable Goods Manufacturing Outlook
Motor Vehicle Outlook
Electrical and Electronic Sector Outlook
Legal and Regulatory Environment
LIST OF TABLES and CHARTS:
1 Macroeconomic Indicators
2 Battery Market Trends, 1997-2007
Cht Battery Market Trends, 1998-2007
3 Nonresidential Fixed Investment
Expenditures
4 Personal Consumption Expenditures
5 Government Spending and Investment
6 Durable Goods Shipments
7 Motor Vehicle Indicators
8 Electrical and Electronic Equipment Shipments
TECHNOLOGY
General
Basic Electrical Properties
Battery Construction and Operation
Conventional Battery Chemistries
Alkaline
Zinc-Carbon/Zinc-Chloride
Lead-Acid
Nickel-Cadmium
Others
Advanced Battery Chemistries
Lithium
Nickel-Metal Hydride
Zinc-Air
Rechargeable Alkaline
Others
Wireless Communications and Portable Computing
Hybrid-Electric Vehicles
Fuel Cells and Other Alternative Sources of Power
Fuel Cells
Other Sources of Power
Motor Vehicle Electrical Trends
Smart Batteries
LIST OF TABLES and CHARTS:
Cht Basic Battery Construction
1 Wireless Communications and Portable
Computing Device Demand
2 Hybrid-Electric Vehicle Demand
3 Demand for Fuel Cells, Flywheel-Based
Micropower Products, Microturbines
and Ultracapacitors
4 Smart Battery Demand
OVERVI EW
General
Pricing Patterns
International Environment
World Outlook
Foreign Trade
Primary Batteries
Secondary Batteries
LIST OF TABLES and CHARTS:
1 Battery Supply and Demand
2 Battery Pricing Patterns
3 World Battery Demand
4 US Battery Foreign Trade
5 US Primary Battery Foreign Trade
6 US Secondary Battery Foreign Trade
Cht Selected Battery Price Deflators
Cht World Battery Demand by Region, 2007
Cht US Primary Battery Imports by Source, 2007
Cht US Primary Battery Exports
by Destination, 2007
Cht US Secondary Battery Imports
by Source, 2007
Cht US Secondary Battery Exports
by Destination, 2007
PRIMARY BATTERY PRODUCTS
General
Alkaline Batteries
Primary Lithium
Other Primary Batteries
Zinc-Air
Zinc-Carbon/Zinc-Chloride
Silver Oxide
Specialty and All Other Primary Batteries
LIST OF TABLES and CHARTS:
Cht Primary Battery Demand by Chemistry, 2007
1 Primary Battery Supply and Demand
2 Alkaline Battery Supply and Demand
3 Primary Lithium Battery Supply and Demand
4 Other Primary Battery Supply and Demand
5 Zinc-Air Battery Demand
6 Zinc-Carbon/Zinc-Chloride Battery Demand
7 Silver Oxide Battery Demand
8 Specialty and All Other Primary Battery Demand
PRIMARY BATTERY MARKETS
General
Consumer Market
Entertainment
Lighting
Toys and Games
Photography
Other Consumer Markets
Industrial Market
Government Market
Other Primary Battery Markets
LIST OF TABLES and CHARTS:
1 Primary Battery Demand by Market
Cht Primary Battery Demand by Market, 2007
2 Consumer Primary Battery Market
3 Industrial Primary Battery Market
4 Government Primary Battery Market
5 Other Primary Battery Markets
SECONDARY BATTERY PRODUCTS
General
Lead-Acid Batteries
Starting/Lighting/Ignition
Non-SLI
Motive Power
Stationary and Other Types
Rechargeable Lithium Batteries
Lithium Ion
Lithium Polymer
Nickel-Metal Hydride Batteries
Nickel-Cadmium Batteries
Other Secondary Batteries
Rechargeable Alkaline
Rechargeable Zinc-Air
Nickel-Hydrogen
Sodium-Sulfur
Exotic and All Other
LIST OF TABLES and CHARTS:
Cht Secondary Battery Demand
by Chemistry, 2007
1 Secondary Battery Supply and Demand
2 Lead-Acid Battery Supply and Demand
3 Starting/Lighting/Ignition Battery Demand
4 Non-SLI Lead-Acid Battery Demand
5 Rechargeable Lithium Battery
Supply and Demand
6 Nickel-Metal Hydride Battery
Supply and Demand
7 Nickel-Cadmium Battery Supply and Demand
8 Other Secondary Battery Supply and Demand
SECONDARY BATTERY MARKETS
General
Motor Vehicle Market
Conventional OEM
Conventional Replacement
Hybrid-Electric Vehicles
Portable Devices Market
Portable Computers
Personal Communication Devices
Power Tools
Other Portable Devices
Motive Power Market
Industrial and Mining Vehicles
Recreational and Personal Mobility Vehicles
Other Motive Power
Backup Power Supplies Market
Telecommunications
Industrial
Utility-Related
Government and Other Secondary Battery Markets
Government
Mowers, Tractors and Industrial Trucks
Marine
Motorcycles
All Other
LIST OF TABLES and CHARTS:
1 Secondary Battery Demand by Market
Cht Secondary Battery Demand by Market, 2007
2 Motor Vehicle Battery Market
3 Conventional OEM Motor Vehicle
Battery Market
4 Conventional Replacement Motor Vehicle
Battery Market
5 Hybrid-Electric Vehicle Battery Market
6 Portable Devices Secondary Battery Market
7 Portable Computers Battery Market
8 Personal Communications Devices
Battery Market
9 Power Tools Battery Market
10 Other Portable Devices Battery Market
11 Motive Power Secondary Battery Market
12 Backup Power Supplies Secondary
Battery Market
13 Government and Other Secondary
Battery Markets
INDUSTRY STRUCTURE
General
Industry Composition
Market Share
Primary Batteries
Lead-Acid Secondary Batteries
Other Secondary Batteries
Research and Product Development
Manufacturing
Marketing
Cooperative Agreements
Distribution
Financial Requirements
Mergers, Acquisitions and Industry Restructuring
LIST OF TABLES and CHARTS:
1 Revenue Data: Selected Battery Product
Manufacturers, 2007
Cht US Battery Market Share by Company, 2007
Cht US Primary Battery Market Share
by Company, 2007
Cht US Lead-Acid Battery Market Share
by Company, 2007
Cht US Non-Lead-Acid Secondary Battery
Market Share by Company, 2007
2 Research and Development Spending Patterns:
Selected Battery Manufacturers
3 Capital Spending Patterns:
Selected Battery Manufacturers
4 Selected Cooperative Agreements
5 Composite Financial Ratios: Selected
Battery Producers, 2007
6 Selected Acquisitions and Divestitures
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